From left: SAFC Senior Executive Vice President Raul Paul U. Mendoza, Pasig City Councilor Maro Martires, and SAFC President & Managing Director Joel C. Cruz

In an inspiring display of community support and corporate responsibility, SAFC, through its CSR arm, SAFC Heroes’ Life Hero, proudly participated in the “Yellow Room Night: A Fundraising Gig” held at 12 Monkeys, Estancia.

The event, organized to aid Magic 89.9’s beloved DJ CJ Rivera in his fight against cancer, showcased leading Filipino bands and was a vibrant testament to the power of collective goodwill.

The night featured exhilarating performances from renowned local bands such as Hale, Mayonnaise, Hilera, and Kuatro Kantos. Additionally, the event was uplifted by the tunes of Maropok, the band led by Pasig City Councilor Maro Martires, whose participation underscored the community’s united support for DJ CJ Rivera.

Maropok Band

Councilor Maro Martires shared, “It’s a profound honor to blend music and service to help a friend in need. Events like these not only bring us together but highlight the strength in our unity. My band, Maropok, is all about championing OPM, and tonight, we played from our hearts for CJ.”

SAFC President and Managing Director, Joel C. Cruz, stated, “At SAFC, we believe in nurturing a community that supports each other. Participating in tonight’s event underscores our commitment to health and wellness under SAFC Heroes’ Life Hero. We stand with CJ Rivera and are hopeful that our combined efforts will aid in his speedy recovery.”

The event was also attended by SAFC leaders and famous personalities including DJ Toni Toni, highlighting the wide-reaching support for DJ CJ Rivera’s fight against cancer. SAFC’s involvement in this event is part of a broader commitment to health and wellness, emphasizing the company’s dedication to making a difference in the lives of individuals.

In addition to musical performances, the “Yellow Room Night” served as a platform for raising awareness and funds for cancer treatment, demonstrating the powerful impact of collective community efforts.


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